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Fruitful · Software by Modcoms
Run your fresh-produce business from one platform
Fruitful is our cloud platform for fruit and vegetable importers, wholesalers and distributors. From the moment a consignment is ordered to the day it is paid for, Fruitful keeps your stock, sales, deliveries and finances in perfect sync.
What is Fruitful?
Purpose-built for the produce trade
Generic accounting and stock packages were never designed for the realities of fresh produce — perishable stock, consignments split across customers, multi-currency buying, price negotiation and same-day distribution. Fruitful is.
It replaces spreadsheets and disconnected tools with a single, modern web application your whole team can use — on the warehouse floor, in the office, or on the road.
- Track every consignment from order to arrival to sale
- Invoice, credit and deliver with full audit trails
- See live margin and profitability on every line
- Mobile-first and barcode-ready for fast warehouse work
Reports Hub
Turn your trading data into decisions
The Reports Hub puts live dashboards, rich charts and exportable reports at your fingertips. Track sales, margins, best sellers, customers and suppliers in real time — then schedule the reports that matter straight to your inbox.
Best Sellers & Product Mix
Rank products and categories by revenue and volume, and drill from category to invoice line.
Margin & Profitability
Live cost-of-goods allocation reveals true margin by product, customer and supplier.
Capabilities
Everything the trade needs, in one place
Fruitful covers the full operational and financial lifecycle of a produce business.
Consignments & Stock
Manage supplier orders, arrivals, splits and holdbacks with full quantity tracking from delivery to sale.
Sales & Invoicing
Raise invoices, credit notes and delivery notes with locked pricing, VAT handling and complete document states.
Distribution & Picking
Plan delivery runs, build picking lists per customer and route stock from the right consignment every time.
Finance & Multi-Currency
Customer receipts, supplier payments, expenses, FX and nominal ledger — with allocation and reconciliation built in.
Insights & Reporting
Customer, product and supplier analytics, best-seller rankings and scheduled reports delivered automatically.
Barcode & Mobile
Scan barcodes and work from a phone or tablet, so the warehouse and the road stay in sync with the office.
Built for fresh
From exotic imports to everyday essentials
Whether you trade citrus, tropical and exotic produce, salads and leaf, or staple vegetables, Fruitful is designed around perishable stock and fast-moving margins.
Citrus & orchard fruit
Exotic fruit & vegetables
Salads & fresh leaf
Why Fruitful
Modern, reliable and made to scale
Built and maintained by Modcoms on a modern, secure technology stack, and trusted to run demanding wholesale operations day in, day out.
55+
Connected data tables
Real-time
Dashboards & stock
Multi-FX
Currency & VAT
Cloud
Secure & backed up
React & TypeScript
GraphQL API
PostgreSQL
Role-based access
Audit trails
Scheduled reports
CI/CD & monitoring
The provider
About the business behind Fruitful
Fruitful is designed, developed and supported by Modcoms, a software development company. We build and host the platform for produce importers and distributors, and provide onboarding, training and ongoing support.
- ProductFruitful — fresh-produce trading & distribution platform
- Provided byModcoms (software development company)
- Service typeCloud software (SaaS), hosting & support
- Based inBelfast, Northern Ireland — serving the UK, Ireland & beyond
- Websitehttps://modcoms.com
- Contacthello@modcoms.com
How we work with you
A partner, not just a product
We do not just hand over software and walk away. We work closely with each business to tailor Fruitful to how they actually trade, migrate their data, train their team and keep everything running smoothly.
- Discovery and tailoring to your workflow
- Data migration from your existing systems
- Secure hosting, backups and monitoring
- Training and responsive ongoing support
Request a demo
See Fruitful in action
Book a walkthrough and we will show you how Fruitful can streamline your buying, selling and reporting — tailored to your produce business.
Contact Modcoms